SXSW 2015 March Music


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1 8 S X S W o r l d | M U S I C M A R C H 2 0 1 5 | S X S W. C O M Short Films at SXSW Film Short films are a great way to discover filmmaking talent. The SXSW Shorts program includes our Narrative, Documentary, Animated, Midnight, Texas and Texas High School shorts as well as Music Videos. For more on our Short Film Programming, check out SXSW Film - Nine Full Days of Screenings The SXSW Film Festival is screening films all the way through Saturday, March 21, so you have lots of opportunities to watch great work. Check out to see what titles are still playing. Second Annual SXSW Music Hackathon Championship For 24 hours, up-and-coming SXSW showcasing artists have joined with world-class hackers, designers and programmers to create tech innovations in the music space that will enhance live performances and interactivity with fans. Taking place at the Hilton Austin Downtown (500 E. 4th St.), the SXSW Music Hackathon started at 2pm yesterday (Wednesday, March 18) and concludes at 2pm today. The Hackathon Championship Awards Show will be held tomorrow (Friday) from 4:30-6pm at the Austin Convention Center in Ballroom G. Get Your Fill at the SouthBites Trailer Park This attendee essential is back for its third year and features even more choice eateries for you to dig into. Head over to 604 Driskill St., just one block southeast of the Austin Convention Center, and sample delights from new additions Nomad Street Cuisine, Juice Austin, Thai Kun, Lucky Lab Coffee Co, Kebabalicious, Toki Underground and Veracruz All Natural, as well as SouthBites alums East Side King, Jeni's Splendid Ice Creams, The Modular Unit, Chi'lantro, Ms. P's Electric Cock, Micklethwait Craft Meats, Garbo's and Burro Cheese Kitchen. Flatstock Stage This year brings an eclectic lineup of curators to highlight some of their top picks from the SXSW 2015 official showcasing artist roster, presented live on an intimate stage inside the Flatstock poster show. From today (Thursday, March 19) through Saturday, enjoy sets selected by local non-profit Black Fret, indie label Crunchy Frog, music gear exhibitor Santa Cruz Guitar Co, music blog The Deli, Nashville record shop Grimey's and webzine Tiny Mix Tapes. Flatstock takes place in Exhibit Hall 4 of the Austin Convention Center. International Films at SXSW People flock to SXSW from all over the world, and that international spirit is reflected in our film programming. The SXGlobal section is dedicated to international cinema, but the rest of the program, from shorts to special events, also brims with global talent. Expect to find films from France, South Korea, New Zealand, Mexico, Colombia and beyond. As always, you'll find all the necessary info at Acoustic Café + SongCraft Presents Success Story Acoustic Café + SongCraft Presents has been busy since presenting last year's panel at SXSW Music. Their work with Subway caught the eye of an advertising agency, and now they are deep into a year-long multi-format project with a major auto manufacturer that has them collaborating with musicians such as Lera Lynn, Kishi Bashi and My Brightest Diamond. They have also been expanding into television, with their pilot episode airing on PBS in February. Acoustic Café's Rob Reinhart said recently, "SXSW has been a major part of our growth – we've made crucial connec- tions in Austin with partners in both the music and business worlds." This year they will be writing and recording brand new songs with two artists, which will be premiered live at their "Acoustic Café + SongCraft Presents" panel, before broadcasting the recordings and selected moments from their conversations with the artists for an estimated audience of three million people on Acoustic Café. The session is scheduled for Saturday, March 21, at 2pm in Room 16AB of the Austin Convention Center. Acou s t ic C a fe S T E V E R O G E R S L A U R E N L I N D L E Y

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