SXSWORLD

SXSWORLD November 2011

SXSWorld

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SXSWORLD CONTENTS VOLUME 6, ISSUE 1 Publishers Roland Swenson, Nick Barbaro, Louis Black Editor Andy Smith Art Director Jamie Miller Advertising Una Johnston, Katie King, Sara Barney, Mirko Whitfi eld, Luann Williams SXSW Contributors Sara Barney, Rebecca Feferman, Cristina Fisher, Una Johnston, Katie King, Jim Kolmar, April Litz, Andrew McNeill, Janet Pierson, Cathy Ricks, Eleanor Rosaire, Greg Rosenbaum, Mike Shea, Charlie Sotelo, Caroline St. Romain, Chris Valentine, Amy Wanke, Scott Wilcox, Stacey Wilhelm, Catlin Whitington, Luann Williams SXSW 2012 Logo Design Foxtrot Bravo Alpha [FBA] Contributors Emily Farris, Eric Kohn, Serena Kutchinsky, Linda Laban, David Menconi, James Rocchi, Scott Schinder, Jenny Smith, John Swenson SXSW HEADQUARTERS PO Box 685289, Austin TX 78768 US Tel 512/467-7979, Fax 512/451-0754 Email: sxsw@sxsw.com sxsw.com SXSW HEADQUARTERS SALES DEPARTMENT MUSIC: Luann Williams, luann@sxsw.com FILM: Sara Barney, sara@sxsw.com INTERACTIVE: Katie King, katie@sxsw.com SPONSORSHIPS: Scott McNearney, mcnearney@sxsw.com Sales: sxsw.com/sales SXSW Music, U.K. & Ireland Una Johnston, 9 The Coach Yard, Cloughjordan, Co. Tipperary IRELAND Tel/Fax: +353 505 42570 una@sxsw.com SXSW Music & Film, European Continent Mirko Whitfi eld, Einsiedlerweg 6 Tuebingen-Pforndorf 72074 GERMANY Tel & Fax +49 7071 885 604 mirko@sxsw.com SXSW Music Film Interactive, Asia Hiroshi Asada #406 2-3-21 Kabukicho Shinjuku-ku Tokyo 160-0021 contactus@sxsw-asia.com SXSW Australia, New Zealand & Hawaii Phil Tripp, 60 King St., Coffs Harbour NSW 2450 AUSTRALIA +61 (2) 6652 6675 tripp@sxsw.com SXSWORLD (ISSN 1935-1496) is published by SXSW, Inc. fi ve times per year in May, November, February and twice in March at 400 Bowie, Austin, TX 78703. © 2010 SXSW, Inc. All Rights Reserved. Periodicals Postage Paid at Austin, TX and at additional mailing offi ces. "SXSW" and "South By Southwest" are registered trademarks owned by SXSW, Inc. Subscriptions are provided annually with paid registra- tions to the SXSW Conferences. Subscriptions are available to the general public for $20 per year. For inquiries, email sxsworld@sxsw.com POSTMASTER: Send address changes to SXSWORLD PO Box 685289, Austin TX 78768 SXSW ORLD / N OVEMBER 2011 SXSW ORLD / N OVEMBER 2011 1 1 Page 14 Page 20 Page 22 IN EVERY ISSUE Taking Care of Business to Business ......................................................... 4 News from companies who are part of the SXSWORLD News & Notes ...............................................................................................9 Updates from the SXSW Interactive, Film and Music events Back Page: Just For Laughs .....................................................................32 Comedy's fi rm foothold on SXSW strengthens FEATURES SXSW Eco .....................................................................................................14 New environmental conference makes engaging debut On the Road Again ....................................................................................16 Find out where SXSW staff has been this summer Baratunde Thurston ..................................................................................18 Interactive keynote writes the book on How to Be Black Anthony Bourdain .....................................................................................20 Famed gourmand and iconoclast coming to Austin Mark Woollen .............................................................................................22 Meet acclaimed director, fi lm trailer artist and veteran SXSW participant Weekend ......................................................................................................24 SXSW 2011 sleeper hit gets theatrical release Where Art Imitates Life ...........................................................................26 Treme characters and their real-life counterparts Flames of Sorrow ......................................................................................28 Riot-spawned fi re devastates U.K. indie labels Taming the online music wilderness ....................................................30 Has the music industry fi nally found digital stability? COVER PHOTO BY MINDY TUCKER CHRIS CARRASQUILLO TRAVEL CHANNEL ERIN FOTOS

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