SXSWORLD

Tuesday, March 13 tion, creativity and progress. –Annie Eastman (Director: Bay of All Saints) WATCHING OUR U.K. COL- LEAGUES ACCLIMATIZE TO THE BEAT OF SXSW FOR THE FIRST TIME WAS GREAT. By the second night, our CEO Ben Drury was heard saying that he could leave then and would still have felt it was a worthwhile trip. Next year who knows who we will convince to join us from across the pond, but I will not feel the pressure to show anyone a good time, it just happens naturally. –Anna Siegel (Marketing Manager – North America: 7digital) IN MY SIXTH YEAR ATTENDING SXSW, THIS WAS MY FIRST TO EXPERIENCE THE FESTIVAL AS A PANELIST. As a producer's mentor, I did my best to encourage aspiring pro- ducers to continue doing what they love. I was especially excited when one young lady told me she'd signed up to talk to me specifi cally because I both pro- duced fi lms and operated an art house -- being a fi lm exhibitor Bruce Sterling autographs copies of his book after giving "The Ultimate Bruce Sterling Talk." Producer Jacob Jaffke and director/actor/ writer Mike Birbiglia at the Sleepwalk With Me screening. "Digital Debauchery with Anthony Bourdain" featured the famed chef, author and television star (second from left) along with Helen Cho, Tom Vitale (second from right) and Zach Zamboni. Santigold lit up the The Warner Sound Captured by Nikon showcase at La Zona Rosa. Dustin Wong at the Swan Dive, presented by Yours Truly. Eden won the Feature Film Audience Award in the Narra- tive Feature category: (L-R) writer Rick Phillips, producer Colin Harper Plank, writer Chong Kim, producer Jacob Mosler and director Megan Griffi ths. Mr. Muthafuckin eXquire at the Mohawk, presented by Pitchfork. Ume at the Bat Bar, presented by Campfi re Trails. Mr. Bleat joined the ONErpm show at the Whiskey Room. ScHoolboy Q played the Pitchfork showcase at the Mohawk. 24 SXSW ORLD / M AY 2012 GEISEL WIDMER RYAN HUTSON MICHAEL BUCKNER / WIREIMAGE SEAN MATHIS / WIREIMAGE HEATHER KENNEDY / WIREIMAGE RICHARD MCBLANE KRISTEN LEFEBVRE JESSE KNISH / WIREIMAGE RYAN HUTSON MINDY BEST / WIREIMAGE

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