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SXSW 2017 Conference Pocket Guide

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191 Music Industry A LEAGUE OF THEIR OWN: SUCCESS AS A FEMALE ENTREPRENEUR Tori Bachan, Manor & Co; Zoe Camp, CLRVYNT; Dayna Ghiraldi-Travers, Big Picture Media; Megan Thompson, Hopeless Records ROOM 17A ENGAGE MORE FANS USING RETAIL MARKETING STRATEGIES Megan Dandois, Experian Marketing Services; Michelle DeVore, Neiman Marcus Group; Sean Horton, Decibel Festival; Brad Pitzele, GameStop ROOM 17B STARTING YOUR OWN REISSUE RECORD LABEL Jeremy Cargill, Got Kinda Lost Records; Scott Carlson, Frodis Records; Cheryl Pawelski, Omnivore Recordings ROOM 8C 2:40pm MUSIC & COMMERCE: LICENSING MUSIC FOR SOCIAL MEDIA David Levin, BMI ROOM 10B 3:30pm COMPULSORY LICENSE TODAY, DIRECT LICENSE TOMORROW? Stephen Dallas, Warner Chappell Music Publishing; Jeff King, SOCAN; Annie Lin, Loudr.fm; Adam Parness, Pandora ROOM 11AB THE ROLE OF PODCASTS IN THE MUSIC INDUSTRY IN 2017 Ash Avildsen, Sumerian Films & Records; Matt Carter, BadChristian Media; Mike Mowery, Jabberjaw Media; Tom Mullen, Sony Music Legacy/Washed Up Emo ROOM 10B HARD LESSONS FROM DIY INDIE RECORD LABEL OWNERS Jessi Frick, Father/Daughter Records; Hunter Giles, Infinite Best Recordings; Dan Goldin, Exploding In Sound Records; Greg Katz, Defend Music ROOM 15 HOW TO BUILD A MUSIC CITY: THE LAUNCH Jesse Elliott, The Music District; Joey Hendrickson, How To Build A Music City; Tamara Kaminska, Insti tu tion of Cul ture Katow ice City of Gardens; Amy Terrill, Music Canada ROOM 17A THE MUSIC AND THE MESSAGE: SYNC, MEDIA & ADS Mamie Coleman, Fox Broadcasting Company; Mark Frieser, SyncSummit; Sara Matarazzo, Walker; Bridget Perdomo, Roc Nation ROOM 17B GETTING META: HOW TO USE SEO TO PROMOTE YOUR MUSIC Delaney Gibson, CCXA; Mike King, iPullRank; Christopher Moon, Noisetrade; Wes Walls, Bandzoogle ROOM 8C 5:00pm GENERAL LICENSING: WHERE ARE MY ROYALTIES? Eron Bucciarelli, Soundstr; Sean O'Malley, Global Music Rights; Adrian Perry, Covington & Burling LLP; Andrew Sparkler, Downtown Music Publishing ROOM 10B HOW TO MONETIZE DIVERSE AUDIENCES ONLINE Rochelle Holguin, Universal Music Publishing; Bobby Sahni, Ethnicity; Carl Williams, DJCarl.com LLC; Matthew Yazge, Nielsen Music ROOM 10C

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