Issue link: https://sxsw.uberflip.com/i/795375
190 Music Industry Workshop Austin Convention Center 4:30pm TELL, DON'T SELL: SOCIAL MEDIA VS MARKETING Deana Cosper, WMA; Jess Mills, WMA ROOM 13AB THURSDAY, MARCH 16 Featured Session Austin Convention Center 5:00pm CONVERSATION WITH LYOR COHEN Lyor Cohen, YouTube ROOM 18ABCD Sessions Austin Convention Center 12:30pm NAVIGATING THE YOUTUBE SAFE HARBOR Lisa Borodkin, Lisa Borodkin Attorney at Law; Kelly Klaus, Munger, Tolles & Olson LLP; John Tehranian, One LLP ROOM 10C LEARNING AND TEACHING MUSIC IN THE DIGITAL ERA Michael Abitbol, Sony/ATV Music Publishing; Tony Berman, Ultimate Guitar USA LLC; Eugeny Naidenov, Ultimate Guitar USA LLC; Jeff Schroedl, Hal Leonard Corporation; Marty Schwartz, Marty Music ROOM 10A 2017 NEW MUSIC MEETING Sean Coakley, Songlines; Rita Houston, WFUV; Jim McGuinn, KCMP The Current; Amy Miller, KERA/KKXT ROOM 12AB CAUSE MARKETING FOR MUSICIANS IN 2017 Jake Cohen, Teespring LLC; Mark Daley, Propper Daley; Julia Khan, JWK Consulting; Scott Nagelberg, Crush Music ROOM 15 I WANT YOU TO WANT ME: ARTISTS SEEKING BRANDS Nathan Gregory, Creative Artists Agency; Nash Overstreet, Hot Chelle Rae; Allie Shaw, Manic Monkee Management; Jennifer Sullivan, MemBrain LLC ROOM 17A TRANSFORMING ONLINE POPULARITY TO OFFLINE SUCCESS Adina Friedman, Friends At Work Management; Chris Mooney, TuneCore; Ron Pope Genevieve Thompson, Back 40 Entertainment ROOM 17B 2:00pm SIGNING YOUR BAND TO A SYNC REP COMPANY Cathi Black, proTunes/Musiclink; Eddie Caldwell, Music of the Sea; Steve Knill, GMR Marketing; Tommy White, GSD&M ROOM 10C THE FUTURE OF MUSIC MAGS: PRINT TO DIGITAL & BEYOND Stephen Blackwell, Hollywood Reporter-Billboard Media Group; Chuck Creekmur, AllHipHop.com ROOM 15 Wednesday, March 15 cont.