S X S W. C O M | F I L M / I A M A R C H 2 0 1 5 | S X S W o r l d 5
(1 ) Paola Antonelli, MoMA Senior Curator, delivered Friday's Interactive keynote (2) Charles Barkley spoke during SXsports' "How to Remain
Relevant in Today's Digital Age" session (3) Michelle Lee (R) is sworn in as Director of the United States Patent and Trademark Office by Penny
Pritzker, U.S. Secretary of Commerce (L) while FEM, Inc. founder Rachel Payne looks on, during the "Move Fast, Government, or Get Out of the
Way" session (4) The cast and creators of The Final Girls at Friday night's World Premiere at the Paramount Theatre
Interactive and Film are in full swing as techies, cine-
philes, gamers, entrepreneurs, athletes, marketeers,
makers, foodies and fashionistas have converged
under SXSW's creative industries umbrella. Music will
crank up the volume even higher, starting Tuesday.
See schedule.sxsw.com for details.
WELCOME TO
SXSW 2015!
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